Posted on: Thursday 2 July, 2020

Growth Marketing has become one of the most important topics for entrepreneurs because of its amazing results and its help in growing their projects through the use of real understanding of customer needs in a way that encourages them to interact with the product or service provided. This makes it reach far greater results than traditional marketing.

In a new episode of El Manasa, Omar Zydan, a Growth Manager in Noon Academy – an educational application that has taught 6 million students in the Arab world including Egypt, Saudi Arabia, Oman, Iraq and Jordan – explains to us his experience and how he started his journey in this field after 7 years of experience in the field of Digital Marketing in advertising agencies, digital journalism, and youth fashion brand “Qaaf Gallery”.

In addition to his practical experience, Zydan has been teaching digital marketing for more than two years now, and participated in many events such as: Women Entrepreneurship Camp – U.S. Embassy Cairo Global Entrepreneurship Week – U.S. Embassy Cairo.